How To Overcome Adversity When Building Your Personal Training Business

Adversity is a bitch, right?

Just when you are killing it, cruising or about to do something really cool and exciting in your business – life throws a curve ball at you.

You know the story…

It could be in your business that you just converted four new clients and then 2 others get a new job and move away. Grrr….

It could be that something crap is happening in your personal life and the desire and motivation you need to drive your business is just not there. Grrr…

It could be that you have worked your arse off to get your business into a profitable position and then your lease (or council permit) gets dramatically increased. Grr…

There are 1001 different ways that the universe can throw a curve ball at you in order to push you off your preferred path. But just like in the Wizard of Oz, the yellow brick road to the Emerald City is littered with hazards, obstacles and physical challenges. But once you get there, you actually realise that the destination is really not that special – not that idealistic.

It is the journey you take to get there that has transformed you into the person (or business owner) you now are. Without overcoming those challenges and obstacles, you would not have the ability and the confidence to fight to get what you want.

To achieve something that is very important to you (like building an awesome business).

Now I don’t want to sound like I am painting a terrible picture of running your own business but the reality is that bad shit (curve balls) will regularly occur in your business and there is absolutely nothing you can do about it.

The only thing you can control is how you respond to these situations.

Do you crack the shits and say that it is all too hard?

Do you wrap up your business and go get a cushy gym job or spend your days selling gym memberships?

 I don’t know about you, but I would rather poke both my eyes out then go back to doing that sort of work for someone else.

So until the day comes when I meet someone who has never had to overcome some obstacles to run a successful business – we MUST get front and center and face adversity head on.

Running away, getting shirty and generally acting like the victim will never move your business forward. But hey, I understand that at the time of something not going right your immediate reaction might be a negative or destructive one.

That’s cool to be a little reactive in the moment but it is what you do after the initial moment that really counts. Once you have shaken off the immediate frustration, I want you to ask yourself these questions:

How can I be accountable so this doesn’t happen again?

What action do I need to make right now to move forward in a positive way?

Who am I blaming for the situation that I am in?

Remember that a seriously successful business (the kind that has pulled itself off the canvass multiple times) is built with accountability, responsibility and ownership – not excuses, denial and blame. So when an obstacle appears as you build your business, remember that you have the ability to overcome it. From where I sit, the better you get at overcoming obstacles – the more successful your business is going to be.

Because being good at being successful is bloody easy – success is the reward you get from all of your hard work. But being good at facing adversity is a completely different ball game.

Like everything else, it is a skill and when developed will have an amazing effect on your business. So look adversity in the eye, smile at it and then kick its arse.

From where I sit – if you want something bad enough, nothing will ever stop you.

Rick

P.S: If you feel like you need more help stepping up when things get hard, join our PT Fight Club  for $1 and learn how to create an environment for success in your business.  Because asking for help beats walking away every day of the week…