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In this competitive fitness industry, learning how to close a personal training client is something that can have a real impact on the growth of your business.

From my experience, most trainers are really good at the rapport building, establishing the client’s goals and then explaining how their service is going to help that specific client. But the real hurdle, the thing that most business owners have some difficulty with is the actual closing of the sale.

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How To Be A Personal Trainer: Part 1 – Making An Informed Decision

January 16, 2012 2 comments
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Recently I have been getting more and more emails from people asking how to be a personal trainer? To answer this question in a more public forum, I decided to put together this 4-part article series. These articles will walk you through the process of how to be a personal trainer – from initially making

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My 3 Words To Guarantee A Massive 2012

January 11, 2012 10 comments
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Is it possible that three simple words can make a serious impact to the success and growth of your business in 2012? Hell yes! Now while I am not big on the whole New Years Resolution thing, I do see this time of year as an awesome opportunity to reflect on the past twelve months

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The Two Stages Of Marketing Your Fitness Business

October 10, 2011 1 comment
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When it comes to generating more qualified leads for your fitness business, it’s really easy to get overwhelmed by the many options you have. Which of the 201 different strategies do you use? When is the right time to use them? How many should you do at one time? These are all valid questions that

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How We Generated Over 3500 Personal Training Leads In 4 Months

August 31, 2011 0 comments
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For the past four months, I have been working closely with the members of The PT Fight Club coaching program and some really, really cool things have been happening. Aside from everyone stomping on their fear and excuses to really create some movement in their business, it one stat that I uncovered last week that

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Is Work / Life Balance An Urban Myth For Small Business Owners?

August 1, 2011 1 comment
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A little while ago on my Facebook page I asked the question “Is work / life balance an urban myth for small business owners” and got a really interesting and diverse response. Some people passionately thought that work / life balance was something that you earned after creating the business of your dreams – the

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